Kunstgreb – artists immersed in businesses for innovation
Kunstgreb (or Artifice) is a project focusing on artists’ contribution to innovation. It provides artists with a training programme to enable their creative skills to reach the business sector and stimulate innovative solutions. Kunstgreb has developed tools and online methods where companies can manage their own development case through the process, with a few online webinars or on-site consultancy from the facilitator to jumpstart the project. Kunstgreb was presented with the support of the regional office for employment to the Danish Ministry of Industry as a plan to expand the market for artists and enlarge employment opportunities, and to test new forms of innovation.